Amazing Cakes

Brand Identity, Web Design, Packaging

OBJECTIVE

Develop a new modern brand concept, website and packaging for Amazing Cakes, a bakery in Prairieville, Louisiana that specializes in custom order cakes for weddings, birthdays and a variety of other occasions.

CONCEPT

This small custom order bakery has been operating for many years. The previous website was created by one company, while business cards and cake box labels were designed by the owner. The new concept was developed to bring a consistency to the brand identity across all aspects, while maintaining the previous established brand with similar colors and lettering.